Tier-1 coverage
that moves rankings.
Earned coverage in tier-1 publications and trade press. Topical authority programs that move category rankings. Thought leadership built for SERP control, not just vanity press.
Get your free audit
No commitment. No credit card. Senior strategist review.
Every tactic we use.
None we don't.
We don't offer packages with unused line items. Every engagement is scoped to what will move your specific metric.
Tier-1 Media Placement
Relationships with editors and journalists at Forbes, Entrepreneur, Inc, TechCrunch and vertical trade press. Story-driven pitching, not press release blasting.
Thought Leadership
Executive positioning through authored articles, expert commentary and speaker placement. Build the founder brand that moves category rankings.
SERP-Targeted PR
Every PR piece is planned for search impact. Target keywords identified before pitching. Coverage that ranks, not just coverage.
HARO & Expert Sourcing
Daily HARO responses positioning your executives as category experts. Consistent earned backlinks from authoritative publications.
Crisis PR
Rapid counter-narrative capability. Editorial response to negative press. Platform reporting and journalist relationship management during crisis.
Press Release Distribution
Selective, high-quality press release distribution to relevant outlets. Not spray-and-pray — targeted to journalists who cover your category.
What we've delivered.
Anonymised under NDA. Numbers are real.
Owned media and PR program over 6 months. 210% lift in branded search and 38% lift in inbound leads.
Thought leadership programme for a Series B founder. 12 bylines in tier-1 tech and business publications.
Product launch PR campaign. 45 media mentions including 3 tier-1 features in first 30 days.
Transparent tiers.
No setup fees.
No hidden retainers. No lock-in surprises. White-label available for agencies on Enterprise.
Foundational PR for emerging brands building first media presence.
- ✓5 Qualified Pitches/Month
- ✓Press Release Writing
- ✓HARO Responses
- ✓Monthly Coverage Report
Active PR programme with thought leadership and tier-1 targeting.
- ✓15 Qualified Pitches/Month
- ✓Executive Thought Leadership
- ✓Tier-1 Targeting
- ✓Crisis Response Included
- ✓SEO-Targeted Coverage
Full PR team with crisis capability and executive briefings.
- ✓Unlimited Pitches
- ✓Dedicated PR Lead
- ✓Crisis PR Retainer
- ✓International Coverage
- ✓Quarterly Executive Briefings
Direct answers.
Something not covered here? Book a 30-minute call. No pitch. A strategist tells you exactly what they'd do.
Book a call →Typically 4–6 weeks for first tier-2 placement, 8–12 weeks for tier-1. We set expectations per engagement based on your story and category.
We do not guarantee specific placements — no ethical PR agency can. We guarantee a defined number of qualified pitches per cycle and report transparently on outcomes.
Data, controversy, contrarian takes, exclusive announcements or genuine expertise. We help build the story angle before pitching.
Yes — we have media relationships across US, UK, India, UAE and Singapore. Native market understanding per region.
From brief to results
in four steps.
No discovery calls that go nowhere. No strategy decks that never get executed. We move from intake to active work within 72 hours.
Free audit & diagnosis
Submit your brand. Within 24 hours a senior strategist delivers a full audit — current exposure, priority gaps, and what we'd do in the first 30 days. No pitch deck. Actual work.
Strategy & scoping call
30-minute call with the strategist who'll run your account. We align on goals, define success metrics, and scope the engagement. You know exactly what's happening before any contract is signed.
Onboarding & activation
Access granted, accounts connected, infrastructure set up. Active work begins within 72 hours of signing. You receive a live dashboard and a 30-day milestone plan on day one.
Execution & weekly reporting
We execute. You receive weekly performance reports with plain-language commentary — what moved, what's next, and what the numbers mean. No vanity metrics. No spin.
Category expertise,
not category confusion.
Generic strategies fail because category dynamics are different. We've run campaigns across every major vertical and know where the leverage is in each one.
E-Commerce & D2C
Review velocity, marketplace suppression, return-period trust management.
SaaS & Technology
G2/Capterra positioning, competitor attack defence, thought leadership authority.
Finance & Fintech
Compliance-aware execution. Trust signals engineered for high-consideration purchase cycles.
Hospitality & Travel
Multi-location review management, OTA positioning, crisis response playbooks.
Healthcare
Patient trust signals, practitioner reputation, regulatory-compliant content.
Real Estate
Developer and agent reputation, project-level search management, local authority.
Education & EdTech
Admissions trust, alumni sentiment, Glassdoor management for staff retention.
FMCG & Retail
Retail shelf perception, influencer-to-review pipelines, negative press suppression.
Professional Services
Executive reputation, firm-level authority, thought leadership and tier-1 press.
Startups & Scale-ups
Founder brand, launch narrative, investor perception engineering.